During the Benelux POP Awards gala diner 2009 on Thuesday November 24th, KPN Retail was awarded with the Golden Peacock for the best In-store Communication Material in the Benelux 2009. KPN won the award with their "Mobile Phone Table". The jury praised the entry because it provided the response for customer needs and information supply. Futhermore the jury was pleased with the design and the capacity of the Mobile Phone Table which reduces the perception of the waiting tim in the store. The Silver Peacock was won by Tchai International with their Samsung Giant Ultra Touch/Jet, while Young Perfect Promotions entry ShopHopper was awarded with Bronze. The POP Awards were organised by POPAI Beneluc for the 10th year are the Awards for the best in-store Marketing and communication expressions.
userfiles/Newsletter Dec 2009.pdf
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